It marks a shift from 2024 when more Gen Z voters leaned toward the Republicans than the Democrats for the first time ever.

While 71 percent of male baby boomers said "caring" is a quality men should possess, just 43 percent of Gen Zers said the ...

Many online commentators refute that theory, suggesting the dissatisfaction among Gen Z with Trump is that he hasn't gone far ...

Gen Z consumers’ rising interest in estate sales follows a broader demand among the age cohort over the last decade for ...

McDonald's, Starbucks, and other chains are rolling out new beverage menus this summer with a trend spurred on by Gen Z's ...

It's time to adopt agile, human-centered strategies. Below are five actionable ideas to attract, engage and empower the next ...

Gen Z watched their peers get fired for dressing inappropriately for the office and now they’re anxious and even asking their ...

Young adults have seen how social media can wreck relationships. Now, some of them are taking their love lives offline.

Gen Z can take a page from the playbook of millennial and Gen X founders at companies like Too Good to Go, Sweet Loren’s, and ...

After a decade in the spotlight, Trisha Paytas has fallen to cancel culture a handful of times. But somehow she still remains ...

New data shows Gen Z adults are increasing their alcohol consumption globally, challenging beliefs that younger generations ...

Gen Z employees are facing burnout. This article will give you all the tips you need to cut their stress by 40%.