Bieber’s makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product line that has become ...

Hailey Bieber's rhode deal pushes her past Justin Bieber's net worth of $200 million, according to Celebrity Net Worth. Analysts say that the acquisition of rhode brings “positive momentum” to ...

On Wednesday, May 28, e.l.f. Beauty Inc. (NYSE:ELF) announced the acquisition of makeup and skincare brand rhode for approximately $1.0 billion.

When the news hit on Wednesday that e.l.f Beauty (NYSE: ELF) was spending up to $1 billion to acquire a beauty company called Rhode, I quickly turned to the most authoritative expert I knew on the ...

After seeing shares take a huge tumble through the first several months of 2025, e.l.f. Beauty (NYSE: ELF) may have just had its best day of all time. Shares of e.l.f. are on pace for their ...

I n a move no one saw coming—but now can’t stop thinking about—Hailey Bieber’s Rhode Beauty is officially being acquired by Elf Cosmetics for a whopping $1 billion. Yep, billion with a B.

Elf is set to acquire Rhode in a massive $1 billion splash. (Gabby Jones/Bloomberg) May 28, 2025 08:56 PM. Featured Stories. Instagram. Instagram’s new tools and influencer-led ads encourage ...

Discover e.l.f. Beauty's Q4 2025 results: 28% net sales growth, the Rhode acquisition, and strategies to tackle tariff pressures.

Model Hailey Bieber’s makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product line ...

Hailey Bieber sells Rhode lifestyle brand to Elf Beauty in $1 billion deal. ... Bieber founded Rhode in 2022, and will serve as chief creative officer once the deal closes.